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Purple Cow Transform Your Business by Being Remarkable

Hoofdkenmerken

Auteur:	Godin, Seth
Titel:	Purple Cow Transform Your Business by Being Remarkable
Uitgever:	Penguin Books Ltd
ISBN:	9780141016405
Land van oorsprong:	United Kingdom
Prijs:	€ 16.38
Verschijningsdatum:	27-01-2005
Bericht:	Leverbaar

Inhoudelijke kenmerken

Categorie:	Management & management techniques
Dewey code:	658.8

Technische kenmerken

Verschijningsvorm:	Paperback / softback
Paginas:	160
Hoogte mm.:	196
Breedte mm.:	129
Dikte mm.:	11
Gewicht gr.:	120

Inhoud:

Urging you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable, this book is a manifesto for anyone who wants to help create products and services that are worth marketing in the first place.