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Truth in Advertising? Lies in Political Advertising and How They Affect the Electorate
Hoofdkenmerken
Auteur: Allen, Barbara; Stevens
Titel: Truth in Advertising? Lies in Political Advertising and How They Affect the Electorate
Uitgever: Bloomsbury Publishing Plc
ISBN: 9781498531610
Land van oorsprong: United States
Prijs: € 62,57
Verschijningsdatum: 14-06-2021
Bericht: Langere levertijd (2-3 weken)
Inhoudelijke kenmerken
Categorie: Sales & marketing
Geillustreerd: 39 tables; 32 graphs;
Technische kenmerken
Verschijningsvorm: Paperback / softback
Paginas: 475
Hoogte mm.: 151
Breedte mm.: 230
Dikte mm.: 33
Gewicht gr.: 718
 

Inhoud:

Focusing on the U.S. 2008 general elections, this study shows the links between inaccurate political ad claims and negativity, sound and visual distortions that influence voter cognition, and voter knowledge and behavior. Knowing less and voting more appears to be the troubling news in an age of post-factual democracies.
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