Inhoudsopgave:
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This book argues that Lionel Robbinsâs construction of the economics fieldâs organizing cornerstone, scarcityâand all that has been derived from it from economists in Robbinsâs time to todayâno longer can generate general consent among economists. Since Robbinsâ Essay, economists have learned more than Robbins and his cohorts could have imagined about human decision making and about the human brain that is the lynchpin of human decision making. This book argues however that behavioral economists and neuroeconomists, in pointing to numerous ways people fall short of perfectly rational decisions (anomalies, biases, and downright errors), have saved conventional economics from such self-contradictions in what could be viewed as a wayward approach. This book posits that the human brain is the ultimate scarce resource, and that a focus on the brain can bring a new foundation for economics and can save the discipline from hostile criticisms from a variety of non-economists (many psychologists). |
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