\u003cP\u003eThis edited volume features essays derived from presentations delivered at the 15th Biennial Public Address Conference held at Syracuse University in October 2016, as well as additional material. \u003cEM\u003eThe Conceit of Context\u003c/EM\u003e explores the often invokedâindeed a central term in the history of rhetorical studiesâbut less often engaged concept of context. In this volume, we center the notion of context as the site of engagement, critique, and imagination, seeking to deepen the critical and political promise of context in the study of public discourse. \u003c/P\u003e