The eighth edition of this seminal guide is designed to support public health practitioners in keeping up-to-date amid the rapidly changing, complex challenges and contexts facing population health in the twenty-first century.\u003cbr\u003e \u003cbr\u003eSuitable for both undergraduates and postgraduates across a range of professions, the \u003ci\u003ePractical Guide\u003c/i\u003e provides theories, principles and competencies for effective health promotion in multiple settings. The book is organised into three parts, covering an overview of the public health landscape, the essentials of planning and management, and how to develop capabilities across a range of activities.\u003cbr\u003e \u003cbr\u003eThe text has been fully updated to examine new issues facing public health, including restructuring of the UK sector post-European Union; COVID-19 and its public health impact and legacy; economic and cost of living influences on population health; and the role of the internet and social media misinformation.\u003cul\u003e\u003cli\u003eIncludes promotion of healthier living, working with communities and effective communication\u003c/li\u003e\u003cli\u003eOutlines new research on the comparative effectiveness of different approaches to health promotion and public health practice\u003c/li\u003e\u003cli\u003eExplores the increasing influence of the internet, both in terms of its use for health promotion and its negative influence on wellbeing and health\u003c/li\u003e\u003cli\u003eDescribes changes to the structure and organisation of public health in the UK, including the latest policies and national strategies \u003c/li\u003e\u003cli\u003eAccessible writing style ? makes it easy to learn and remember\u003c/li\u003e\u003cli\u003eCase studies bring theory to life\u003c/li\u003e\u003cli\u003ePractice points help readers structure study\u003c/li\u003e\u003c/ul\u003e\u003cul\u003e\u003cli\u003eLatest evidence on the response to the COVID-19 pandemic ? a permeating theme throughout the book\u003c/li\u003e\u003cli\u003eAll policy sections updated to reflect current policy frameworks and agendas\u003c/li\u003e\u003cli\u003eNew health data plus recent research on the comparative effectiveness of different approaches to health promotion and public health practice\u003c/li\u003e\u003cli\u003eAll case studies replaced with current scenarios; more global examples of public health and health promotion action\u003c/li\u003e\u003cli\u003eFully updated references and practice examples\u003c/li\u003e\u003c/ul\u003e
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