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Essentials of Strategic Management: Pearson New International Edition
Hoofdkenmerken
Auteur: J. David Hunger; Thomas L. Wheelen
Titel: Essentials of Strategic Management: Pearson New International Edition
Uitgever: Pearson International Content
ISBN: 9781292034157
ISBN boekversie: 9781292020907
Editie: 5
Prijs: € 59,94
Verschijningsdatum: 27-08-2013
Inhoudelijke kenmerken
Categorie: Strategic Planning
Taal: English
Imprint: Pearson (Intl)
Technische kenmerken
Verschijningsvorm: E-book
Paginas: 192
 

Inhoudsopgave:

\u003cb\u003eFor undergraduate and graduate level Strategic Management courses.\u003cbr/\u003e\u003cbr/\u003e\u003c/b\u003eGet straight to the heart of important strategic management concepts. \u003cbr/\u003e\u003cbr/\u003eThis brief text offers a concise explanation of the most important concepts and techniques in strategic management. Further, cases and simulations are a perfect supplement to \u003ci\u003eEssentials of Strategic Management\u003c/i\u003e, while its brevity also makes it suitable for use in corporate and executive training programs.\u003cbr/\u003e\u003cbr/\u003eThis edition contains new information to reflect the latest changes in the discipline while remaining brief and to the point.\u003cbr/\u003e\u003cbr/\u003e
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