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Counterfeiting Exposed Protecting Your Brand and Customers
Hoofdkenmerken
Auteur: Hopkins, David M.; Kontnik
Titel: Counterfeiting Exposed Protecting Your Brand and Customers
Uitgever: John Wiley & Sons Inc
ISBN: 9780471269908
Land van oorsprong: United States
Prijs: € 36.07
Verschijningsdatum: 20-05-2003
Bericht: Langere levertijd (2-3 weken)
Inhoudelijke kenmerken
Categorie: Production & quality control management
Geillustreerd: Exhibits: 17 B&W, 0 Color
Dewey code: 658.473
Technische kenmerken
Verschijningsvorm: Hardback
Paginas: 336
Hoogte mm.: 239
Breedte mm.: 158
Dikte mm.: 29
Gewicht gr.: 660
 

Inhoud:

Offers an overview of the subject of counterfeiting in the twenty-first century - not the traditional notion of counterfeiting fake currency, but the counterfeiting of luxury goods, pharmaceuticals, and engine parts. This book tells real-world examples of how counterfeiting can occur and how readers can protect their products and brands from it.
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