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Graphic Designer's Guide to Creative Marketing Finding & Keeping Your Best Clients

Hoofdkenmerken

Auteur:	Bowen, Linda Cooper
Titel:	Graphic Designer's Guide to Creative Marketing Finding & Keeping Your Best Clients
Uitgever:	John Wiley & Sons Inc
ISBN:	9780471293149
Land van oorsprong:	United States
Prijs:	€ 111,58
Verschijningsdatum:	22-03-1999
Bericht:	Langere levertijd (2-3 weken)

Inhoudelijke kenmerken

Categorie:	Sales & marketing
Dewey code:	741.60688

Technische kenmerken

Verschijningsvorm:	Paperback / softback
Paginas:	224
Hoogte mm.:	234
Breedte mm.:	191
Dikte mm.:	12
Gewicht gr.:	412

Inhoud:

The intangible and highly subjective nature of design services creates unique marketing challenges for the graphic designer. This user-friendly guide demonstrates how to tackle these challenges successfully, with complete step-by-step instructions for the development and execution of effective marketing plans and materials.